A good agreement prevents misunderstandings. Whether you hire a creator or you are a creator working with a brand, these points should be clear in writing. This is general information, not legal advice, so ask a qualified lawyer for contracts with larger budgets.
The checklist
1. Parties and scope
Who is the brand and who is the creator, with legal or trading names and contact details.
2. Deliverables
Exact content: format, number of videos or posts, length, platforms and any Stories or links.
3. Deadlines
Draft date, approval date and posting date.
4. Fee and payment terms
The total fee, currency (AED), payment method and when payment is released. On YallaCreator, payment is held by the platform and released after the brand approves the content. See how escrow-style payments work.
5. Revisions
How many rounds of changes are included and what counts as a change.
6. Approval process
Who approves content, how long they have to respond and what happens if there is no reply.
7. Usage rights
Where, how and for how long the brand can reuse the content: organic, paid ads, website, in-store. Paid usage is usually priced separately.
8. Exclusivity
Whether the creator can work with competitors for a time, and what is considered a competitor.
9. Disclosure and compliance
Content must be clearly marked as advertising and follow UAE advertising standards. Creators should hold a valid UAE Advertiser Permit and show their number. See our Advertiser Permit guide.
10. Content standards
No misleading claims, no offensive material and no content that conflicts with UAE laws and values.
11. Ownership and licences
The creator usually owns the original content, the brand receives a licence as agreed. Make this explicit.
12. Performance and reporting
Whether the creator will share insights and when.
13. Cancellation and refunds
What happens if either side cancels, the work is late or the content does not match the brief.
14. Confidentiality
Product launches, pricing and unreleased details.
15. Dispute resolution
How disagreements are handled and which law applies.
Keep everything in one place
Using a platform that records the brief, accepted package, messages, delivery and approval gives both sides a clear record. Book creators on YallaCreator and keep the whole collaboration in your dashboard.
